Anti-aging creams are predominantly moisturiser-based cosmeceutical skin care products marketed with the promise of making the consumer look younger by reducing, masking or preventing signs of skin aging. These signs are laxity (sagging), rhytids (wrinkles), and photoaging, which includes erythema (redness), dyspigmentation (brown discolorations), solar elastosis (yellowing), keratoses (abnormal growths), and poor texture, common ingredients in anti-wrinkle creams. Moisturizing alone can improve the appearance of your skin. It temporarily plumps the skin, making lines and wrinkles less visible. Moisturizers are lotions, creams, gels and serums made of water, oils and other ingredients, such as proteins, waxes, glycerin, lactate and urea. Despite great demand, many anti-aging products and treatments have not been proven to give lasting or major positive effects. One study found that the best performing creams reduced wrinkles by less than 10% over 12 weeks, which is not noticeable to the human eye. Another study found that cheap moisturisers were as effective as high-priced anti-wrinkle creams. Aging is a natural process which is accompanied by normal physical, chemical, and biological changes in the body. These changes include facial and body wrinkling of the skin and this process is common to all human beings. To believe so easily that a cream could prevent and/or reduce the process of skin aging all on its own does not fit with how the world really works. If this problem had such a simple solution, individuals (including our ancestors) would likely have perfect complexions free of age-related problems. Similarly, if the solution to anti-aging was so easy for us to attain, there would be no need for hundreds or thousands of products on the commercial market which provide similar claims yet produce products with differing ingredients. . Such articles are accepeted to publish in Journal of Aging and Geriatric Medicine.

With regards

Managing Editor

Journal of Aging and Geriatric Medicine

40 Bloomsbury Way, Lower Ground Floor, London, United Kingdom

gerontol@scitecjournals.com